Diploma in Network and New Media  (Mandarin) (E-Learning)

Aims & Learning Outcomes

The Diploma in Network and New Media (Mandarin) (E-Learning) programme is an online course where students are taught in a virtual learning environment using Mandarin as the medium of instruction.

This course is designed to equip learners with the essential skills and knowledge for today’s fast-evolving media landscape. This course offers a dynamic blend of traditional journalism foundations and cutting-edge new media practices, introducing learners to digital communication, content creation, and media marketing. Through hands-on modules in writing, editing, multimedia production, and intelligent media strategies, learners will be set on the path to becoming a versatile and innovative media professional.

 

Learning Objectives 

This programme aims to enable students to:

  • iTo provide students with a strong foundation in both traditional journalism and new media practices.
  • iAcquire Technical and Analytical Proficiency: Equip students with essential technical skills for multimedia content creation, including video shooting and editing, multimedia graphic processing, web design, and production, while also enhancing their ability to analyze and interpret data to inform media strategies and understand public opinion.
  • iTo cultivate critical thinking and effective communication skills for diverse media platforms.
  • iTo equip students with up-to-date knowledge of media marketing, advertising, and intelligent media strategies.

Course Structure

The students are required to study nine (9) modules in the specialism of their interest. The modules range from 10  to 15 credits in equivalence, totalling 120 credits. Each credit is equal to 10 learning hours.

 Core Modules

  1. Introduction to Journalism
  2. Introduction to New Media
  3. Introduction to Communication
  4. All-media News Interview and Writing
  5. New Media Content Editing
  6. Video Shooting and Editing
  7. Multimedia Graphic Processing
  8. Intelligent Media Marketing
  9. Introduction to Advertising
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Admission and Graduation Requirements

  2. Admission Requirement

  3. a. Normal Entry 

  1. 1. Min age: 17 years PLUS 

  1. 2. Academic Level: 

  • Completed A-Level with 2 passes OR  
  • Completed equivalent to at least 12 years of formal education  

  1. 3. Min language requirement: 

  • Obtained at least GCE O-Level B4 in Chinese language or equivalent 

b. Alternative entry 

Mature candidate of minimum age of thirty (30) with at least eight (8)  years working experience.

 

Graduation Requirement

To earn the academic certificate, students must successfully complete the course by achieving at least a passing grade in all assessments for each required and assigned module.

Delivery and Assessment

  1. The programme will be delivered through a blended e-learning approach that combines synchronous and asynchronous modes.

    A total of 32 hours will be conducted through synchronous e-learning, allowing students to engage in real-time interaction with lecturers and peers via live online sessions. These sessions will focus on discussions, collaborative activities, and instructor-led guidance to support active learning.

    A further 304 hours will be allocated to asynchronous e-learning, where students will access digital learning materials, recorded lectures, readings, and self-paced learning activities through the institution’s learning management system. This mode enables flexibility and independent study, allowing learners to manage their learning according to their schedules.

    Assessment for the programme will amount to 32 hours, which are not included in the teaching hours. Assessments may include assignments, projects, quizzes, or examinations designed to evaluate students’ achievement of the intended learning outcomes.

    A wide variety of assessment methods will be employed and these may include: Time constrained examinations, open book examinations, assignments, presentations, peer assessment, projects, etc. 

     The teaching, learning and assessment strategy of each module has been designed to ensure that teaching methods are appropriate for achieving the learning objectives of the module.

     Assessments will be conducted via a robust online examination platform, ensuring that online examinations are systematically scheduled, performed, and evaluated with integrity. Candidate’s identity will be authenticated, and manual and/or AI proctoring will be utilised.

  2.  

Duration

  1. The program may be pursued on either a full-time or part-time basis. The full-time modality spans a period of eight (8) months, with instructional sessions allocated three hours per day, five days per week, culminating in a total of 336 instructional hours. Conversely, the part-time modality extends over nine (9) months, with sessions scheduled two hours per day, five days per week, also amounting to a total of 336 instructional hours. The minimum required enrolment is 30 students.

     

Intake Dates

  1. Full Time: Monthly

  2. Part Time: October

 

Target Students

  1. The programme is designed primarily for the convenience of students who wish to pursue a Diploma in Network and new Media and progress on to USC’s Advanced Diploma in Network and New Media. Thereafter, students may wish to continue their studies at UK, Australian and American universities for another year or two to obtain their related Business degree.

     

Fee Structure

  1. Course Fee: SGD 6,000.00

    Click here for the miscellaneous and other relevant fees.